Celebrating Netflix's 10th anniversary in India, the company's Co-CEO Ted Sarandos has stated that 'Operation Safed Sagar,' Netflix's largest and most ambitious production in India to date, has contributed over Rs 215 crore to the Indian economy. This production exemplifies 'The Netflix Effect,' which demonstrates that Netflix films and web series are not just about entertainment, but also strengthen a country's economy by creating jobs, boosting local businesses, advancing creative technology, and investing in talent.